Territory Marketing Specialist in Oak Brook, IL at Athletico

Date Posted: 1/11/2020

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Oak Brook, IL
  • Job Type:
  • Experience:
    At least 2 year(s)
  • Date Posted:
    1/11/2020

Job Description



Mission Statement and Core Values

Athletico’s sole purpose is to provide exceptional, progressive, and cost-effective fitness, performance and rehabilitative services through personalized care that emphasizes education and prevention of future injury. This is accomplished through building on our core values of patient/clientsatisfaction, accountability, teamwork and continuous improvement which are the foundation for our unique culture.

Position Summary

The Territory Marketing Specialist executes strategic marketing initiatives, campaigns, messaging and activation throughout the organization.  This role works to support strategic marketing initiatives targeting key consumer and referral segments to improve brand awareness and increase patient volume.



Responsibilities

Essential Duties and Responsibilities

  • Identify and implement new strategic marketing opportunities while also optimizing existing territory marketing initiatives and campaigns
  • Plan, develop, and execute regional, local and territory marketing plans
  • Collaborate with Advertising and Sponsorship placement team to develop an integrated territory strategy
  • Collaborate with branding, digital and creative services team to deliver on appropriate branding strategy to drive patient volume
  • Collaborate with clinical operations and sales for B2B and B2C marketing and event activities
  • Enhance content development and support ongoing development of marketing materials
  • Develop effective support materials and resources, including presentations to train internal teams on respective campaign plans 
  • Execute marketing efforts to improve the customer experience
  • Optimize department goals, measure results and provide strategic analysis
  • Understand and apply industry and competitor knowledge to enhance Athletico’s growth and strategic initiatives

Additional Duties and Responsibilities

  • Perform other duties as required


Qualifications

Education and Experience:  The requirements listed below are representative of the knowledge, skill, and/or ability required.

  • Bachelor’s degree in Marketing, Communications or business-related field; or equivalent work experience
  • At least 2 years of marketing/communications/advertising or business experience with demonstrated success, preferably in healthcare-related field
  • Exceptional knowledge of all Microsoft applications, including database applications.

 

Essential Qualifications:   To perform this job successfully, an individual must be able to perform each essential duty satisfactory. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Demonstrated ability to consistently communicate a clear understanding of patients/clients expectations and adapt as appropriate to exceed their needs
  • Demonstrated ability to focus attention on developing strategies that drive revenue
  • Demonstrated ability to develop personally and professionally
  • Proven oral and written communication skills, organizational, and presentation skills to interact effectively with internal and external business partners
  • Demonstrated ability to track, measure, and monitor marketing expenditures
  • Proven ability to develop and maintain effective business relationships
  • Proven ability to monitor cutting-edge advertising, digital, business to business and traditional marketing tactics
  • Demonstrated skill to exercise independent judgment within defined practices and procedures to determine appropriate action

                    

Language Skills

  • Ability to read, write and speak English proficiently

Physical Demands:  The physical demands describe here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential function.

  • Specific vision requirements include the ability to see at close range, distance vision, peripheral vision, depth perception, and the ability to adjust focus
  • While performing the duties of this job, the employee is regularly required to talk and hear
  • Possess the ability to fulfill any office activities normally expected in an office setting, to include, but not limited to: remaining seated for periods of time to perform computer based work, participating in filing activity, lifting and carrying office supplies (paper reams, mail, etc.)
  • Frequently required to stand, walk, sit, use hands to feel, and reach with hand and arms
  • Occasionally lift and/or move up to 20-25 pounds 
  • Fine hand manipulation (keyboarding)
  • Some travel required
  • Some weekend and after business hours work requirements may be required three to six times a year

Work Environment:  The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Internal office
  • The noise level in the work environment is usually low

Athletico provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.   This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.